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How to Create a Google Ads Account Tips on creating a successful campaign on Google Ads

Are you looking for a way to reach more customers online? Google Ads can be a great way to do just that.  The Google search engine has a wide fame and is the most used in the world, the number of Google users is more than 2.5 billion users. 

 And with Google Ads, you can place your ads on Google’s search results, You can also place your ad on the Gmail service provided by Google, and create a Gmail account, pages and reach potential customers who are actively searching for what you have to offer.


How to Create a Google Ads Account Tips on creating a successful campaign on Google Ads

In this blog post, we’ll show you how to create a Google Ads account and give you some tips on how to optimize your campaign for success.

Why You Should Advertise on Google.

As of April 2020, Google holds a 92.18% market share in global search engine traffic (Net Market Share). This means that when people around the world are looking for information online, they are far more likely to use Google than any other search engine. If you want your business to be seen by potential customers, then advertising on Google is a very effective way to reach them.


The Power of Google Ads

Google Ads is the most widely used online advertisement. Advertisers spent an estimated $32.6 billion on Google Ads in 2019 (eMarketer), and that figure is expected to grow to $45.8 billion by 2023. That’s a lot of money, and it shows just how effective Google Ads can be in reaching potential customers and driving sales. 


The Benefits of Google Ads

There are many benefits to using Google Ads, but some of the most important ones include:


  • Reach: With over 3 billion searches per day, you can be sure that your ads will be seen by a large number of people (Google).
  • Flexibility: You can choose what kind of ads you want to display, where you want them to appear, and how much you want to spend (Google).
  • Measurement: You can track how well your ads are performing so that you can make necessary changes and improve your results (Google).


How to Create a Google Ads Account

Go to the Google Ads homepage, Google Ads is a tool that allows you to place ads on Google’s search engine and other Google-affiliated websites. To create an account, go to the Google Ads homepage and click “Create an Account.”


Enter your information
You will be prompted to enter some basic information about your business, such as your business name, website, and location. You will also need to choose a payment method for your ads. Google offers several options, including credit card and PayPal.


Choose your settings
After you enter your information, you will need to choose some settings for your account. This includes things like your daily budget and where you want your ads to appear (on Google search results or other websites).


Set up your first campaign
Once you have chosen your settings, you will need to set up your first campaign. A campaign is a group of ad settings that defines where and how your ads will run. You can create campaigns for more than one product or many services that you can advertise. To set up a campaign, you will need to choose a campaign type, select some keywords, and write an ad.


Important ways to get better results for your advertising campaign in Google Ads

Set realistic goals
Setting realistic goals is critical to the success of your Google Ads campaign. Without specific, measurable, attainable, relevant, and time-bound goals, it will be difficult to track your progress and determine whether your campaign is successful.


Research your keywords through google adwords
Keyword research is essential to a successful Google Ads campaign. You need to identify the right keywords to target so that your ads are seen by potential customers who are interested in what you have to offer.


Write effective ad copy
Your ad copy needs to be clear, concise, and persuasive in order to persuade potential customers to click on your ad and visit your website. Make sure to highlight the benefits of your product or service so that potential customers know what they’re getting if they choose to do business with you.


Monitor your results
Monitoring your results is crucial to the success of your Google Ads campaign. You need to track your progress so that you can see what’s working and what isn’t. This will allow you to make necessary adjustments to improve the performance of your campaign over time.


Conclusion

Google Ads can be an extremely effective way to reach your target audience and achieve your marketing goals. To create a successful campaign, start by setting realistic goals, researching your keywords, and writing effective ad copy. Monitor your results regularly to make sure your campaign is on track.

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